RES Markete

If you’re struggling with strategy, focus on the three market disciplines There’s an old sales adage that goes like this: “You can have good, fast, and cheap, but you can only pick two.” It’s a snazzy turn-of-phrase, but I’ve not found any qualitative or quantitative support for this. As a buyer, I want it all ….  Read More

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SEM Search Engine Marketing What is Search Engine Marketing (SEM)? Search Engine Marketing (SEM) is a form of digital marketing using paid ads to market websites by making them more visible in the search results, when you search for something, the websites you see in the middle of the page are the result of SEO ….  Read More